It’s time for the Warren County Visitors Bureau to have an executive director.
It’s been two years and, according to the board president, there was no sudden decision on whether or not the bureau needed a director.
“The day following the loss of our last director, a new director was needed,” Coralee Wenzel said.
However, the entity was in a state of flux then and needed to clear things up. During that time, the bureau’s status as the county’s official tourism promotion agency was challenged.
“Operational concerns had developed and the WCVB board was not comfortable seeking an immediate replacement,” Wenzel said. “The board felt it was our responsibility to identify the internal issues and develop a better operational oversight policy.”
Hiring a director right away would have put the chosen person in a difficult situation.
“The board also determined that we needed a hands on understanding of the operation before we could successfully seek a replacement,” she said. “We did not want a new director to fail because we could not provide the necessary guidance and support.”
All of the proper pieces are now in place and the time has come to hire a new leader.
“We’ve made changes in our staff, in our general operations and most importantly in our oversight of financial records and obligations,” Wenzel said. “We’ve had some hurdles to overcome and we’ve had some hard lessons to learn as a board of directors. We’ve tried to meet each challenge head on and work toward resolving, as well as preventing, a reoccurrance of both internal and county level issues. We realized our shortcomings as a board and reached out for guidance and education for the future.”
“We believe we have a more solid organization now and can provide the necessary tools for a new Executive Director to succeed,” she said.
“The Executive Director of the Warren County Visitors Bureau (WCVB) will serve as the top staff executive for the organization,” according to the job qualifications posted at CareerLink – www.jobgateway.pa.gov. “This person will work directly with the Board of Directors on policymaking and strategy for the organization and will serve as the primary spokesperson for the WCVB.”
The board is looking for a leader and communicator with branding and public relations experience, tourism, marketing, and destination sales, meeting and hospitality sales and marketing experience, and regional and local geographic knowledge.
And, the board hopes to have this person in place soon. “Our ultimate goal would be September 1, but our realistic goal, on or before September 30,” Wenzel said. “We plan to start interviews the week of August 18, 2014.”
“We have confidence that the Warren County Visitors Bureau will flourish under the guidance of a qualified director and a dedicated board,” she said.